The Three Most Essential Hotel Branding Materials

For independent and boutique hotels, the quality of a guest’s stay is not solely based on the wonderful customer service of your friendly staff. It is also shown through visuals that embody everything your hotel represents. 

Each hotel is unique, and this can be shown through the colors, language, and design of your marketing materials. 

At Front Desk Supply, we have been helping independent and boutique hotels create noteworthy designs for key cards, key card folders, and pens for years. From bright and colorful to clean and informative, we know how to capture each hotel’s personality through branded products. 

If you are looking to customize your hotel’s supplies, reach out to us, and our team will be happy to assist you.  

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Great branding instantly reminds guests of the wonderful time they spent at your hotel. 

When it comes to providing hotel marketing materials to guests, it’s important to brand these essentials: 

Key Cards

Hotel key cards are a guest’s most prized possession during their stay. They need it throughout the entirety of their trip and utilize it multiple times a day. With so much use, it is the perfect opportunity to showcase your hotel’s style. Many of our clients choose to stick to a classic logo, while others incorporate beautiful pictures of their amenities. This is where hotels can express their personality. These are seen 6 to 8 times a day, so a great spot to make your guests’ stay more memorable.

Key Card Folders

As a guest, there is never any worry about a room key falling out of their purse or wallet when they have a key card folder. This unique style holds the card securely in its place within the pocket. It also gives you significantly more room to be creative and promote your boutique hotel. With an eye-catching design, you can form an excitement and brand recognition for guests as they open up their personal key card holder. 

Pens

Pens are the key element that ties together a boutique hotel’s branding. Because pens get taken home most of the time, they provide a huge opportunity to promote your hotel. Incorporating a simple logo design will be enough to keep your hotel top-of-mind for new and old guests. A great investment in memorability.

Without captivating imagery to represent your brand, your guests will have a harder time keeping your hotel at the forefront of their minds. 

In order to keep our team healthy and safe, we have taken precautions, and all team members that are not needed in producing or warehousing activities are working from home. Further, we have built additional redundancy in our supply network. Although we have not experienced any significant delays in our supply chain, we will continue to monitor changes and will utilize alternate vendors if needed to ensure we can hold to our normal lead times. We are in close contact with our shipping partners and will advise our customers of any widespread issues affecting delivery.

We know that this is a time of change and uncertainty, so we encourage you to reach out to us at info@frontdesksupply.com if you have any questions or concerns about us, our team, or our products